Research Paper
Year: 2019 | Month: November | Volume: 6 | Issue: 11 | Pages: 372-376
A Study on Investor’s Attitude towards Systematic Investment Plan in Mutual Funds - Kozhikode City Kerala State
Mrs. Jayalakshmi. S1, Dr. K. P. Saraswathy Amma2
1Research Scholar, Bharathiar University, Tamil Nadu, India
2Professor, FISAT Business School, Angamaly, Ernakulam
Corresponding Author: Mrs. Jayalakshmi. S
ABSTRACT
In this paper the impact of various demographic factors on investor’s attitude towards systematic investment in mutual funds have been studied. For analysing the data chi –square (ꭕ2) test has been used .Ranking was done on the basis of weighted score and scoring was also done on the basis of scale.
Key words: Attitude, systematic investment plan, mutual funds, chi-square
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